Rocket Mortgage Portfolio

Client Stories is a Rocket initiative dedicated to showcasing the meaningful ways Rocket and team members have transformed lives, helping clients Own The Dream.

Client Stories - Bob

Crew Position: Production Assistant

Ghosted was an internal campaign launched on Halloween, playing into the spooky theme of the holiday. The campaign reminded team members that when they refer a friend or family member to Rocket, the company responds immediately—never leaving them in the dark.

Ghosted - Refer

Crew Position: Producer

Rocket Release - Rocket Pro Social Campaign

Rocket Release is a biweekly video series featuring updates from a leader at Rocket Pro. Each announcement highlights exclusive offers, upcoming events, and/or enhanced tools designed to support our valued partners, including mortgage bankers, community banks, and credit unions.

Crew Position: Producer

All Company Meeting - On Site Coverage

The All Company Meeting is an annual event where company leaders bring thousands of team members together. We take the opportunity to share exciting updates, review key data, and highlight achievements from the past year. This major event not only invigorates team members for the year ahead but also allows our senior leaders to share our photos on their LinkedIn channels, sparking excitement and interest in Rocket.

Crew Position: Photo Producer

Rock Honors - Hosting

Rock Honors is a company-wide awards show spanning over multiple days celebrating outstanding team members and recognizing their dedication and achievements at Rocket. I had the incredible opportunity to interview some of the winners. Their stories were then shared on social as a way to showcase the talent at Rocket and recruit others who may want to join the team!

Crew Position: Host

December Presence - Rocket Pro

December Presence was a Rocket Pro social campaign designed to keep our external partners informed and engaged throughout the holiday season. Every week in December we shared updates featuring exciting news, exclusive offers, and special promotions—all aimed at helping our partners wrap up the year successfully.

Crew Position: Producer

Threads Photoshoots

After Rocket’s rebranding of the logo and style, they wanted to launch a new line of products for their team members. I assembled a photoshoot that would fit our branding and style that showed stylish wear for the office or at home. Then we wanted to capitalize on the momentum of our Super Bowl commercial, Rocket introduced merchandise featuring our new brand statement, "Own The Dream”. I produced a photoshoot that showcased the various apparel options, creating a dynamic promotion for the launch. Additionally, for 313 Day, we left the studio and went out to the city to shoot lifestyle photography for that collection. Lastly, we partnered with the Detroit Tigers and created a Opening Day line to get team members excited for the season! It was a huge success getting to see many people wear their merch out to the game.